Develop Key Messages & short Video Scripts on Substance Use & GBV Prevention

Host entity: UNDP Liberia

Areas of expertise: Gender, women's rights, Communication, advocacy, public information, Youth

Application deadline: 23/11/2026

Mission and objectives

Who we are

UNDP is the UN's global development network, advocating for change and connecting countries to knowledge, experience and resources to help empower people and build resilient nations. UNDP has been working in Liberia since 1977 in peace and in crisis times. UNDP is committed to helping Liberia achieve the Sustainable Development Goals (SDGS) as well as the country’s national development priorities as set out in its newest Pro-Poor Development Agenda. UNDP provides technical assistance within the framework of the UN Development Assistance Framework (UNDAF) which is fully aligned with Liberia’s National development Agenda.

What we do

UNDP supports Liberia's national development agenda and works closely with national institutions and local communities to promote, advocate and contribute to good governance, peace and security. Our work focuses on engendering national initiatives and strategies that help facilitate long-term development transformation in the lives of the people of Liberia. We offer global perspectives, complementary support and ideas on strategic development projects and capacity building in continued efforts to promote and protect human rights and improve environmental management. The end result of this transformation would be a country that is characterized by peaceful and inclusive politics and diversified economy, stable institutions, enforces the laws fairly, land tenure problems have been resolved, natural resources are efficiently managed and health and education standards have reached those of other middle income countries.

Assignment context

The 16 Days of Activism Against Gender-Based Violence (GBV) is a global campaign observed annually from 25 November to 10 December to raise awareness and mobilize action to prevent and respond to violence against women and girls.

To support the 2026 campaign, UNDP Liberia, in partnership with UNV, is engaging Online Volunteers to strengthen digital awareness and advocacy on the links between harmful social influences, substance use, violence, and gender-based violence. The initiative seeks to promote positive social norms, healthy lifestyles, youth leadership, social cohesion, and non-violent communities, while increasing awareness of survivor rights, available support services, and access to justice.

Under the guidance of the UNDP team, Online Volunteers will support the development of engaging scripts for short videos and messages for social media posters to support content creation for Facebook, Instagram, TikTok, and other online platforms. Their contributions will help amplify campaign messages, expand public engagement, and support youth-led efforts to prevent violence and promote safer, more resilient communities.

Task description

We are looking for eight (8) Online Volunteers to support the development of youth-focused communication content for the 2026 16 Days of Activism Against Gender-Based Violence Campaign. Under the guidance of the UNDP team and in collaboration with the Communications Team, the Online Volunteers will develop key messages and short video scripts tailored to the Liberian context, focusing on substance use prevention, positive social norms, youth empowerment, and gender-based violence prevention.
Key Responsibilities
• Review campaign materials, target audience profiles, branding guidelines, and key messages provided by the UNDP team.
• Develop 16 scripts for short social media videos (approximately one video per day during the campaign period).
• Develop 20 key messages for posters, social media cards, captions, hashtags, and calls to action.
• Ensure messages are youth-friendly, culturally appropriate, and relevant to the Liberian context.
• Adapt content for different audiences, including young people, community members, and stakeholders.
• Collaborate with the Communications Team to ensure consistency with campaign objectives and approved messaging.
• Revise content based on feedback and submit final products in a publish-ready format.
Expected Deliverables
• 16 short video scripts.
• 20 key messages for social media and awareness materials.
• Suggested hashtags and calls to action to support online engagement.

Through this assignment, Online Volunteers will contribute to a national awareness campaign aimed at preventing gender-based violence, promoting positive behaviour change, and empowering young people to become agents of positive social change in their communities.

Skills and experience

Experience developing communication content, including key messages, scripts, social media content, or awareness materials related to gender equality, GBV prevention, youth empowerment, substance use prevention, or social development.

Strong writing and communication skills, with the ability to translate complex issues into clear and engaging content for diverse audiences.

Familiarity with digital communication and social media platforms, including Facebook, Instagram, TikTok, and LinkedIn.

Knowledge of advocacy, public awareness, or behaviour change communication campaigns is desirable.

Understanding of the Liberian context and ability to produce culturally relevant content.

Ability to work independently, meet deadlines, and collaborate effectively in a virtual environment.

A portfolio or examples of previous work in content development, communications, advocacy, or awareness campaigns will be considered an advantage.

Full eligibility requirements, conditions of service and application instructions are available on the official UNV platform.